Content Writer

Content Writer

 Dubai , NONE

 

Permanent

Job Title: Content Writer

Role Overview:

We are seeking an experienced Content Writer to create digital content that informs and showcases our products and services. The ideal candidate will deliver high-quality writing that appeals to our audiences, attracts customers, and enhances brand awareness.

Key Responsibilities:

• Write original, engaging, and error-free content that reflects the company’s voice.
• Create content for various digital platforms, including landing pages, email marketing, websites, articles, and blogs.
• Develop and execute brand awareness campaigns to increase market visibility.
• Edit and fact-check content generated by freelance copywriters.
• Collaborate with designers to create compelling campaign visuals.
• Utilize SEO practices to optimize content for search engines.
• Research relevant industry topics and competitors to inform messaging and standards.
• Work with product teams to understand new offerings and how to market them.
• Monitor content-related metrics (e.g., web traffic, conversion rates, open rates) to evaluate performance.

Role Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• At least 3 years of experience in copywriting, marketing, or a related field.
• Familiarity with SEO tools and concepts.
• Knowledge of social media best practices.
• Expert-level understanding of grammar and punctuation rules.
• Experience with content management systems is a plus.
• Proven ability to write articles or blog posts under tight deadlines.
• Experience in the forex, fintech, or related industries is an advantage.
• Highly motivated, well-organized, and able to meet tight deadlines.
• Creative, adaptable, and capable of collaborating effectively within a team.
• Ability to generate innovative concepts and copy, clearly communicating creative direction to others.
• Versatile in writing styles, able to create content across different tones of voice and formats, from short social media posts to long-form articles.